From the Editor's Desk | All About Seasons

To everything, there is a season, and a time to every purpose under the heaven -Ecclesiastes 3 v 1

If the good book says it , it must be true right? Don't worry I'm not gonna preach but this stood out to me as I do run a Blog and a potentially successful business. In 2016 and 2017 my team and I went to so many events that we were literally tired for 2 whole years! Some events were back to back like Style Week (which is a staple on our calendar) and other events were days and weeks apart. We were busy and made contacts and connections with "tastemakers" in this country.

Flash-forward to this year and we have only been to 2 major events! I looked at 2016 and 2017 and said we were way behind and an incredible case of FOMO over-took my body that I began to do the most dreadful thing which was to look at the "fake happy" Instagram profiles of people we rubbed shoulders with at the same events we've missed. There is still the goal to attend as many events as we possibly can and "do road" but I've come to terms that this is the year for us to build! We will work on building our individual careers and build collectively as a team. It is the time to build and not as many events as we did last year and build we shall! If you miss us at your events this year -- not to worry we are doing well, we are in the season of building and we will take the time and effort to take the necessary steps. We are also working on creating quality content and diversifying out streams of distribution and that sometimes means skipping a launch with really great food.

Sometimes it's ok to step back and access your season and realize just like the seasons in nature we as humans go through seasons in which prepare us for fight or flight -- which will you choose?

What season are you currently in? Comment below

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